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New brand | super discounts

Haruharu Wonder

Haruharu Wonder

Smoother, Plumper & More Moisturized

Smoother, Plumper & More Moisturized

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황후의 아름다움의 비결

황후의 아름다움의 비결

The secrets of Empress Myeongseong's Beauty

The secrets of Empress Myeongseong's Beauty

Korean skincare dates back centuries. Empress Myeongseong used rice water, camellia oil, and herbal blends to achieve "chok chok" (촉촉)— a "moist and dewy" look. Today's routines echo ancient methods focusing on natural, gentle care. They are the basis for the 10-step skincare routine.

Korean skincare dates back centuries. Empress Myeongseong used rice water, camellia oil, and herbal blends to achieve "chok chok" (촉촉)— a "moist and dewy" look. Today's routines echo ancient methods focusing on natural, gentle care. They are the basis for the 10-step skincare routine.

Korean Skincare history section highlight image

Skincare Routine

Korean Skincare history section highlight image

황후의 아름다움의 비결

The secrets of Empress Myeongseong's Beauty

Korean skincare dates back centuries. Empress Myeongseong used rice water, camellia oil, and herbal blends to achieve "chok chok" (촉촉)— a "moist and dewy" look. Today's routines echo ancient methods focusing on natural, gentle care. They are the basis for the 10-step skincare routine.

Step 1

Removes makeup, sunscreen, and oil-based impurities like sebum and pollution. The first step in a double cleanse for clean, fresh skin.

Step 2

Cleanses leftover dirt, sweat, and water-based impurities. Ensures skin is completely clean without disrupting its moisture balance.

Step 3

Gently removes dead skin cells and clears clogged pores. Improves skin texture, boosts brightness, and helps other products absorb more effectively.

Step 4

Balances your skin’s pH and replenishes lost moisture after cleansing. Prepares your skin to better absorb the next steps in your routine.

Step 5

Provides deep hydration and supports skin repair. This lightweight, nutrient-rich step improves skin texture, tone, and overall health.

Step 6

Delivers highly concentrated ingredients to target specific skin concerns like wrinkles, dark spots, redness, or acne for noticeable results.

Step 7

Provides intense hydration and nutrients through prolonged contact with the skin. Enhances absorption of essence while promoting relaxation and care.

Step 8

Nourishes and protects the thin, delicate skin around your eyes. Helps reduce puffiness, minimize dark circles, and smooth fine lines.

Step 9

Locks in moisture and seals the benefits of your routine. Keeps skin hydrated, smooth, and plump throughout the day or night.

Step 10

Shields skin from harmful UV rays and prevents premature aging. The final and most important step in your morning routine to protect your skin.

notre blog

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